The Brand Protected is a boutique firm that works with creative entrepreneurs and businesses to realize their vision while navigating the law and protecting their brand and assets. We work with our clients, as a member of their team, to launch their concepts into the marketplace. This includes all aspects of business, not just legal. Such as, business entity formation, legal agreements, brand elements and style guides, full website design, intellectual property protection, product launch and succession and estate planning. Basically, we are here to assist in the growth and protection of your business and personal matters.
For 14 years, Lourdes Hilliard has been a licensed attorney in Florida and New Jersey and admitted to practice before the United States District Court for the Southern District of Florida. She is also a Certified Small Business Consultant. She is a member of the American Intellectual Property Law Association, Dade County Bar Association, Florida Association for Women Lawyers, National Association of Professional Women and participates as a board member of Femfessionals and a South Florida K-12 School. Her background includes issues in family law, estate planning, business entities, internet law and intellectual property matters. Lourdes attended three of Florida’s greatest universities to complete her academics. Graduating, with Honors, from the University of Florida with a degree in Liberal Arts and a minor in Education. Upon graduation, she was named UF’s Outstanding Female Leader, the university’s top leadership award. Her dedication to philanthropic and community endeavors earned an induction into the University of Florida Hall of Fame and Florida Blue Key. Later, she completed an M.B.A. from Florida International University where she graduated with Honors. In 2004, she received her J.D. from the University of Miami, graduating Cum Laude.
An entrepreneur herself, Lourdes not only represent start-ups, but understands their journey because she’s been there. For over a decade, she has operated a successful clothing company and still oversee it’s operations. During her time as creative chief, she also founded the be girly.® Movement and Produced With Purpose™ which create programs that empower young entrepreneurs with knowledge to develop their business concepts. By combining the legal and creative aspects of entrepreneurship, she represent clients in launching, maintaining and protecting their businesses, products or services. Lourdes’ commitment to excellence has earned her membership to, limited to the top 10% of attorneys in the United States. Members are accepted based upon objective evaluation of an attorney’s qualifications, license, reputation, experience, and disciplinary history.
Click here to learn how Lourdes and her team collaborate with entrepreneurs to protect their brands.